Roberto Antonio Soto Madrazo - Manager, Global Accounts
Roberto Soto joined HelmsBriscoe as Manager, Global Accounts in 2014, and is based out of Mexico City, Mexico. He provides multiple solutions when working with incentives, meetings, or conferences on both a national and international scale. Prior to joining HelmsBriscoe, he worked for major hotel chains, including IHG, Accor, and Wyndham. He also worked with hotels in the commercial arena, and spent time on the operations side, gaining a broad experience handling various kinds of events.
With more than 30 years of industry experience, Roberto has built a solid and reliable career in the tourism industry, maintaining excellent relationships with customers, hotels and suppliers. He is passionate about traveling and getting to know different cultures and perspectives. Roberto practices the art of meditation, Reiki and yoga, and he enjoys volunteering with multiple institutions for adults with vision problems.