HelmsBriscoe Company Events

Each year, HB Associates and industry partners gather for the HB Annual Business Conference & Partner Fair. The ABC is designed to bring together top industry talent to network, learn, and collaborate. The ABC focuses on fostering connections, celebrating collective success, and growing business opportunities. The conference agenda features a mix of business and social gatherings so Associates and hotel and destination partners can get the most out of their time together.

April 27 - 30, 2026
L.A. LIVE
Los Angeles, California

HB Associates from across EMEA gather annually for a regional team meeting. The event offers EMEA Associates the opportunity to meet their colleagues, build on existing relationships, and create new ones. The program includes education designed to inspire best practices, as well as the HB Marketplace, during which Associates help each other to solve specific challenges. A key element of the program is the time Associates spend with hotel and destination partners to further strengthen partnerships. 

March 8 - 10, 2026
Postillion Hotel & Convention Centre
Amsterdam, The Netherlands